What does Loretta Lancaster do?

Loretta Lancaster is a business consultant that specializes in using current technology to earn sales for businesses predictably. Loretta Lancaster creates custom software for small business, provides sales training & sales scripts, creates sales strategy and business logic & provides social media content strategy and ads. Lorettas key focus is infrastructure and business logic for small business. The unique selling feature of her consultancy is that she provides personalized 1:1 attention so that business professionals have a valid information source to rely on.

Where is Loretta Lancaster located?

Loretta Lancaster, business consultant, is located in the Washington, DC Metropolitan Area. Currently she is in Bowie, Maryland. Loretta can be found at local business networking events or speaking to audiences about technology and business. The best way to contact her is on her website www.LorettaLancaster.com

Loretta serves business professionals all around the country.

What kinds of projects does Loretta Lancaster do?

Loretta Lancaster has a vast understanding of all things business. Loretta Lancaster's strengths and talent lie in her ability to understand the clients vision & goals while executing a plan that includes solid business logic. Loretta has completed many custom software projects, ecommerce websites, mobile app development, sales scripting, marketing, sales training, & social media content development. Her project repertoire also includes creative projects like website design, ad creation, social media content scripts, and other creative efforts. Loretta loves sales and technology of all types.

What are Loretta Lancaster's current business projects:

Ecommerce & product founder: LitCurls.com

Software founder: SalonSpaSystem.com

Consultantcy Founder: LorettaLancaster.com

What kind of industries are served by Loretta Lancaster Consultancy:

Loretta Lancaster serves Salons, Spas, Business Coaches, Lifestyle Brands, Service Industries, Real estate, Mortgages & other business endeavors that require sales.

What kind of experience does Loretta Lancaster have?

Loretta Lancaster is a full time entrepreneur and has been since 1997. Loretta has founded & developed 3 successful full time businesses. (one brick & mortar and 2 online). Loretta's ongoing full time business experience has required her to become an expert in business technology, custom software, sales, social media and creative works. Loretta Lancaster attended North Carolina Central University & University of Maryland Eastern Shore

In 1997 Loretta Lancaster founded and launched two brands that focused on providing portraits for children ages 0-6. She developed custom software and database management for her first company. When I Grow Up™ and School Portrait Factory™ . She curated these brands into a successful, profitable company. Both companies folded due to covid-19 and school closures.

In 2019, at the start of covid-10; Loretta Lancaster founded, developed, formulated, and launched a natural hair care product for afro American hair, called Lit Curls™ . Lit Curls™ transforms coarse natural afro type hair into the curly look. The key selling factor is that the look is only temporary. Lit Curls™ is not damaging to afro type natural hair and does not use any permanent chemicals or relaxers.

When creating the Lit Curls™ product, Loretta mastered the ecommerce space and learned why and how people buy online. Lit Curls was a huge success. Loretta mastered all types of social media advertising and content based creative works. Loretta also mastered social media advertising and content creation in that this product is exclusively sold online.

Because of the success and popularity of Loretta's ecommerce brand LitCurls.com Loretta has pivoted into helping other acheive their business dreams. In 2024, Loretta founded her consultancy penned after her own name. Because of her 29+ years of experience in business, sales, and technology, Loretta focuses on the "user experience" to guide all business and sales decisions.

Mission:

Loretta Lancaster's mission is to "Win in business by executing the right strategy, at the right time, while doing the right things, with the right people, using the right software".