☎ Call /Text 202.760.5397
☎ Call /Text 202.760.5397
Loretta Lancaster's
Core Compentancies
We're Subject Matter Experts:
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BUSINESS DEVELOPMENT:
Strategic Tech Planning, Project Management, Organizational Structure, Operations, Strategic Direction, Business Logic, Strategy, Sales, Surveys, Infrastructure Development, Workflow Management, Project Mapping, Metrics & KPIs, Sales Driven Web Development
TECHNOLOGY:
CRM, Software Design & Development, Custom Software, Database Design & Structure, Automations, Workflows, UI, UX, AI (all kinds), Technology Systems for Organizational Management, API’s, Websites & Funnels, Calendars, Go HighLevel, GHL, SEO, E-Commerce, Sales & Marketing Software, "All In One" Custom Software Configuration, Mobile Phone Apps, Federal WCAG 2.1 Level A and AA accessibility requirements, Custom solutions to tech problems
TRAINING, MAINTENANCE & SUPPORT:
Employee Video Training Portal, Business Development, System Maintenance, Selling Online, Sales Training, Educational Materials, Executive Training, Employee Online Training, Employee Online Handbook, Business Consultation, Evaluating & Hiring Portal
MARKETING & ADVERTISING:
SEM, Social Media Content, Social Media Ads, Strategic Marketing Plan, Lead Collection, SMS Text Marketing, Email Marketing, AI Avatars & Cloning, AI Voice Cloning, Graphics, Marketing System & Software, Videos, Video Editing, Promotional Items, Advertising Materials, Educational Materials, Copywriter & Content Writer, Photography
LEADERSHIP:
Strategic Tech Operations Leader/Management, Project Management, Fractional Chief Tech Officer (CTO), Team Leadership & Hiring, Security & Compliance, Vendor Management, Project & Product Architecture, Technology Strategy, Tech Problem Solving, Tech Based Speaking Engagements, Business Technical Liaison, Bridging & Translating, Cross-functional.
Software:
Metrics & KPI's
-Google Analytics
-Google Review
-Lucky Orange Session Viewer (heatmap)
-Hot Jar Session Viewer (heatmap)
Software Design & Development
-User Experience (UX)
-User Interface (UI)
-Customer Experience Business Planning
AI
-AI voice overs & character creation
-open claw
-chat GPT
Social Media Ad Buying and Implementation
-Facebook, TikTok, Google, You tube, Hulu, Comcast TV ads, Bing Ads, Pinterest, LinkedIn, Next door, Instagram ads
Social Media Ad Creation Best Practices
-Facebook, TikTok, Google, You tube, Hulu, Comcast TV ads, Pinterest, LinkedIn, Reddit
Social Media Videos & Content
-Excellent at both static and video content creation on most platforms
Content Creator
-Voice overs
-Brand ambassador
-Excellent at written & spoken word
Ecommerce
-Shopify, Go High Level, WordPress
Video Editing Software
-Adobe Premier Pro
Graphics
-Adobe Photoshop
-Adobe Stock
-Canva
-Microsoft Publisher
-Marketing materials
Software General
-Microsoft Office 365
Email & Text
-Google Workspace
-Email Delivery problems
-Twilio
-Email & Text Marketing
-Amazon SES
-Active Campaign
-MailChimp
Database Management & Design
-Microsoft Access
-Microsoft Sql Server
-Go HighLevel
-Database design & structure
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LorettaLancaster.com
Located in the Washington, DC
DMV Community. Serving all 50 states.
Sales & Technology Business Consultant
Bowie, Maryland
9-6pm EST M-F
☎ call/text 202-760-5397
CONTRACTING:
NAICS:
PRIMARY: 541613
541890, 541870, 541511, 541611, 541810, 541613, 541430, 541990, 541512, 541519, 561110, 561920, 611430, 611710, 541618, 711510, 812990, 541860
PSCs: 7510, R604, R431, U009, U008, R799, T099, R708, R701, R699, R425, R408, DA01, R499
DUNS #:
11-928-3209
CAGE: 22TZ2
UEI: JSZST2H4RM23
CURRENT CERTIFICATIONS:
Certified Maryland Small Business (CSB),(SBP),(SBR), #SB26-098815
SBA-Certified Economically Disadvantaged Women-Owned (EDWOSB)
SBA-Certified Women-Owned (WOSB)
Certified Prince Georges County Based Small Business(CBSC) #CBSB-26-1725
CERTIFICATIONS COMING SOON:
Prince Georges County Based Minority Business Enterprise(CB-MBE)-in progress
Maryland Minority Business Enterprise(MBE)-in progress
Maryland Small Business Enterprise (SBE)-in progress
SBA-8(a)Business Development-in process